Michael Dahan is the CEO of Sports Zone, a premium sneaker retailer in the DC area, where the craze for basketball shoes started in the 80’s. He and his team are working hard to prove that a small specialty brick and mortar retailer can survive in this very difficult retail environment, seeking partnership with emerging labels, creating the buzz and reinventing the training and management of sales performance of a sales force that is often overlooked.
My interview with Mr. Dahan was both a joy and a great education, especially about sneakerheads! Niche business meets retail experience in a company focused on winning. There was no doubt in my mind which of my original podcast tapings would be Episode 001.
Learn more about this fun company at: www.spzn.com